This year’s Peak-Ryzex Mobile Futures event brought together global experts and practitioners from across a number of industries. It was an opportunity to discuss how mobile working is rapidly changing the way that we work and, importantly, to compare experiences.
A number of conclusions could be drawn from the discussions at the event, but one of the key factors raised time and time again was the need to focus on the user, rather than the technology. With so much hype around so many different, but overlapping, technologies, the need to focus on peoples’ requirements and give them the freedom to innovate was a reiterated throughout the day.
“The environment is changing rapidly, in terms of technology but also people’s requirements and their expectations. We think it’s vital to bring people together to get expert perspective but also to compare notes,” says Marc Begg, Peak-Ryzex’s Commercial Director. “One of the key things that came though during the day is that every industry is undergoing change on an unprecedented scale. Companies need to have affective strategies in place to meet their colleagues’ expectations, or they run the risk of being left behind. It’s not about simply giving people the latest shiny box, it’s about finding ways of giving people the tools to do their jobs more efficiently.”
Moving to a more mobile way of working brings a lot of benefits, and in many ways may be inevitable if a business wants to attract the leaders of the future, but there are a lot of challenges to overcome before a project can be called a success.
In the end, no matter what short term measures of success are agreed, actual user uptake in the longer-term is the only measure that counts. Making sure that your business has the right expertise and works with the right partners is likely to increase the potential for success.
If you would like to read an overview of the day’s discussions, we’ve put together a brief conference report, which you can access by clicking here. If you missed the event but would like copies of the presentations or would like to be informed about future events, please contact